| In the era of reality
programs such as Extreme Makeover,
I Want a Famous Face, and The
Swan, the strain on women to look their
best has never been greater.
The Extreme Measures Campaign is a body image campaign
led by young women on college campuses that addresses
the extreme pressures women face to look perfect.
The Campaign includes the Extreme Measures Speaking
Tour, where young women visit campuses across the country
to talk about how they almost died to look good.
Our goal with this campaign is to increase awareness
of the fact that many young women struggle with their
feelings about their bodies, and to present healthy
alternatives to eating disorders and risky cosmetic
surgery. |